In the last few years, Graphite has invested time and resource into activities aimed at increasing awareness about the career opportunities in digital, as well as helping some individuals take their first steps in the industry. This year, we plan to do even more. Here’s an overview of what we’re up to, and some ways in which you can get involved.
While a potential vaccine has dominated the headlines, there are other products still in the pipeline which are yet to see the light of day. Without the direct, in-person access to Healthcare Professionals (HCPs) that pharma reps usually thrive on, organisations are pivoting their efforts to digital in order to help HCPs understand how their patients can benefit from their available products. In this post we look at the current challenges and opportunities that moving to a primarily digital experience can bring to the pharma sales and education process.