How can pharma businesses implement a lean CX strategy?
- Customer Experience
Our agile working methodology and iterative approach to product design
and development helps our clients to achieve results fast. It ensures projects stay on track and aligned to customer needs, and improves the speed of regulatory approval.
Whether you are looking for a one-off workshop or design sprint to give your project a creative boost, or a long-term strategic partner to shape your organisation’s digital transformation, we can help.
To enable you to reach your vision, we begin by helping you define it — whether you’re looking at a singular digital product or service, or your organisation’s entire digital ecosystem.
We take time to understand your users, your business and your goals, and devise a strategic plan, rooted in research and insight, to help you achieve them.
A strategic plan to increase engagement with your digital product through working with HCPs, patients and stakeholders to enhance understanding of user interactions.
Development of an omnichannel digital customer experience strategy, which is seamlessly joined up with all other engagement channels.
In all our work, we seek to educate our clients on the value of adopting a more user-centric approach when it comes to digital design. We’ll conduct research, then convert it into actionable insights that allow you to move forward.
By fully understanding your end users we can ensure that your digital products are always aligned to their needs, leaving no room for doubt when it comes to decision-making.
Deepen user understanding through discovery-based research to improve the impact of your digital tools and services.
Test the usability of your digital product with your intended target user group to gain actionable insights and guide design iterations.
Working to established UX principles, our expert researchers will audit your digital services to identify and prioritise areas for improvement.
Test your information architecture and design concepts to determine the best way of structuring and labelling content to maximise discoverability and engagement.
We place users at the centre of all our design work, taking the time to understand them, before sketching, designing and testing solutions.
As your design partner, we bring cross-functional teams together to work towards a common goal to design creative, innovative and approvable digital solutions.
User experience (UX) and user interface (UI) design enable you to deliver on your vision whilst balancing both customer and business needs in the design of your digital products.
Design systems will help your teams to connect every part of your product or service and ensure that your digital solutions are scalable. We work with you to create a living library of reusable visual styles, principles and components.
Innovation workshops offer a focused yet creative environment for your team to collaborate and formulate ideas into a future plan to solve business and customer problems.
A design sprint will take you from initial idea or inspiration to tangible prototype that can be validated with users rapidly.
Create a viable, testable prototype that will enhance shared understanding of your vision and can be tested with real customers fast.