Pharma teams talk a lot about omnichannel, yet many still juggle experiences that don’t quite connect. If every touch point feels slightly different, it’s almost impossible to build trust or deliver journeys that work. An omnichannel Design System changes the equation. It gives teams the structure to create consistent, scalable content across every channel — without reinventing the basics each time. Learn more below.
Personalising portals: exploring new models of HCP digital engagement
We’re thrilled to share that Graphite Digital has been named Large Business of the Year at this year’s Brighton & Hove Business Awards. This award is a proud moment for our team, recognising the work we’ve done over the past year to grow sustainably, support our people, and deliver impactful digital experiences for our global healthcare and pharmaceutical clients.
UnitedHealth CEO’s assassination: a brutal reality check on healthcare customer sentiment
It was never about the horses: understanding innovation through customer needs
