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5 minute read

Redefining digital ROI: Engagement, experience, and the new metrics of success

What does digital ROI really mean in pharma today — and how can teams prove impact beyond engagement rates and compliance box-ticking? In our latest webinar, we brought together experts from Teva and Sanofi to explore how digital measurement is evolving, and what it takes to build frameworks that resonate with leadership, deliver value, and drive real change.

I Stock 1366016941 Medium
2 minute read

What numbers can’t tell you about your customers

  • User research
  • Customer Experience
  • Whitepapers
What numbers can’t tell you about your customers
Good ux customer needs 2
6 minute read

Designing with impact: Why aligning UX with business goals is a win-win in pharma

  • Design
Designing with impact: Why aligning UX with business goals is a win-win in pharma
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2 minute read

Why everyone hates pharma websites—and how to fix them

  • Design
  • Graphite News
Why everyone hates pharma websites—and how to fix them
Customer Journey Mapping Medium 1
6 minute read

Why User Research still needs a human touch

  • User research
  • Strategy
Why User Research still needs a human touch
Healthcare Professionals Using i Pad Medium
4 minute read

First impressions matter: Why getting your onboarding right is key for digital engagement

  • Healthcare
  • Pharmaceutical
  • Design
First impressions matter: Why getting your onboarding right is key for digital engagement
I Stock 1405304177 Website image gallery
6 minute read

Creating future-proof Design Systems that can grow with you

Creating future-proof Design Systems that can grow with you