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I Stock 1366016941 Medium
2 minute read

What numbers can’t tell you about your customers

  • User research
  • Customer Experience
  • Whitepapers
What numbers can’t tell you about your customers
Good ux customer needs 2
6 minute read

Designing with impact: Why aligning UX with business goals is a win-win in pharma

  • Design
Designing with impact: Why aligning UX with business goals is a win-win in pharma
Screenshot 2025 03 24 at 17 03 12
2 minute read

Why everyone hates pharma websites—and how to fix them

  • Design
  • Graphite News
Why everyone hates pharma websites—and how to fix them
Customer Journey Mapping Medium 1
6 minute read

Why User Research still needs a human touch

  • User research
  • Strategy
Why User Research still needs a human touch
Healthcare Professionals Using i Pad Medium
4 minute read

First impressions matter: Why getting your onboarding right is key for digital engagement

  • Healthcare
  • Pharmaceutical
  • Design
First impressions matter: Why getting your onboarding right is key for digital engagement
6 minute read

5 digital trends transforming pharma and healthcare in 2025

The rapid digital transformation of the pharmaceutical and healthcare industries continues to reshape care delivery, communication, and innovation. AI-driven solutions, enhanced engagement techniques, and UX innovations will revolutionise healthcare, making adaptation essential for success. Let’s explore five key trends shaping the future of healthcare and why UX is critical to maximising their impact.

I Stock 1405304177 Website image gallery
6 minute read

Creating future-proof Design Systems that can grow with you

Creating future-proof Design Systems that can grow with you