Insights

6 minute read

How Omnichannel Design Systems help pharma scale content across every channel

Pharma teams talk a lot about omnichannel, yet many still juggle experiences that don’t quite connect. If every touch point feels slightly different, it’s almost impossible to build trust or deliver journeys that work. An omnichannel Design System changes the equation. It gives teams the structure to create consistent, scalable content across every channel — without reinventing the basics each time. Learn more below.

5 minute read

Unlocking the full potential of HCP engagement

2 minute read

Measure what matters – a myth?

6 minute read

Design Thinking: what it is, how we use it, and how it can solve problems in digital Pharma & Health

6 minute read

A/B testing ideas & experimentation to improve your digital products

7 minute read

How pharma teams are using AI: 10 practical use cases

2 minute read

Pharma’s digital dilemma: Finding the balance between speed, scale, and experience

4 minute read

Graphite wins Large Business of the Year Award at Brighton & Hove Business Awards

We’re thrilled to share that Graphite Digital has been named Large Business of the Year at this year’s Brighton & Hove Business Awards. This award is a proud moment for our team, recognising the work we’ve done over the past year to grow sustainably, support our people, and deliver impactful digital experiences for our global healthcare and pharmaceutical clients.