Digital healthcare: Prevention rather than cure?
Our Managing Director @rob_v joined the Digital Leaders from the NHS and Public Health England at their ‘Transforming healthcare in the digital age’ summit on 13th Feb 2019. He came away encouraged that there’s a tremendous challenge to undertake, but things have started well, with the right people doing the right things. Here’s an overview of the day.
Established 70 years ago this year, the NHS has been transformative in tackling wide-spread diseases and pioneering advances in surgery, screening and gene therapy.
Now, as technology rapidly advances, the way people interact with services is changing. We live in a digital age, where people manage much of their lives through their smartphones.
This event shared how the NHS is engaging in digital, and how digital services and technologies, which put consumers at the heart of healthcare, are key to transforming the NHS.
The Rt Hon Matt Hancock MP (@MattHancock) took the stage and shared his views on innovation, and the collective view on customer centricity:
‘The NHS Has always been an engine for innovation, at the cutting edge, because we care about saving lives and improving health. That’s why it matters, we care about technology because we care about people.’
He shared a few examples of how things are set to change:
There were many speakers from the NHS team who made a great impression. They shared the NHS App. This allows patients to engage with their GP service in a more convenient way than the telephone. This features NHS login - an important piece of work which securely authenticates users and will ultimately enable everyone to connect to different services.
The team are benefitting from experienced talent from individuals including Matt Edgar (@mattedgar), Head of design at NHS digital, Lead Product Manager - Ian Roddis (@ianroddis) and Caroline Jarrett @cjforms - UX and usability consultant who has dedicated much of her career to improving the design of forms. The importance of which, should not be underestimated.
It’s clear the team have been busy creating design principles and much more. They are taking the foundations of the excellent work created at .GOV, but further developed with an awareness of the significance of the ‘customer’ context. That anyone using an NHS service will have some form of health issue and may be experiencing distress or have an impairment. They are changing the way they focus on designing the experience and elevating its importance to literally a matter of life and death.
There’s an exciting amount of activity going on over at NHS digital, and it feels like they’re going about it in the right way. Here’s why...
There is no doubt that this is a tremendous challenge. The NHS is so large, with so many service users, and disparate technologies and services. This fact is clearly not lost on the individuals at work here. I believe the team deserve as much support from the public and private sectors as they can get as they strive to make a difference.
I’m pleased to lend our support and would be delighted to use our experience from the private sector to help create products and services for the public on this great foundation.