Digital Patient & HCP Engagement Experts
We help our clients to improve digital patient or HCP engagement by creating innovative products, tools and services that put their needs first.
Our user-centric approach to product design and development will help you create meaningful digital experiences that will strengthen connections and relationships.
Our team of expert strategists, designers, and clinical UX researchers are completely focused on you. We're experienced in working across multiple therapy areas including oncology, diabetes, hematology, rare disease, vaccines, and consumer healthcare.
With our clients, their teams across markets, and their partners, we’ve designed successful websites, portals, mobile apps, design systems, and digital tools that have improved experiences for millions.
Speak to one of our experts
Why work with us?
We’ll help you deepen your audience understanding.
We act as the voice of the customer to make sure your priorities are the right ones. Improve HCP or patient engagement with our research-led approach.
We'll support you to enable innovation.
We help you to champion digital innovation within your organisation. Build your business case and enhance shared understanding with evidence-based decision-making and testable prototypes.
We’ll help you get measurable results.
We’ll work together to define clear KPIs for your digital projects, then design solutions that will help you achieve them.
Our work
Inspiring patients with Type 2 diabetes to take action
We partnered with NHS Know Diabetes team to help them deepen understanding of their users and improve access to high-value content. By optimising the user experience for diabetes patients, we could inspire them to take action when it comes to their health.
- Enhanced understanding of patient needs and behaviours
- Prioritised list of actionable UX improvements to better serve user needs
- Alignment on long-term strategy and goals for the Know Diabetes site
Optimising the HCP portal registration process to improve access to valuable content
Astellas turned to us to help improve the registration and onboarding process of their HCP portal. Through conducting user research with HCPs we gained new insight to take forward into the design phases.
- Gained insights on HCP preferences and market nuances to inform future decision-making
- Identified high-impact areas for improvements to the portal registration journey
- Evidence-based design and development for shared confidence and maximum ROI
Redesigning the Vhi app dashboard for a better digital customer experience
We partnered with Vhi to redesign the dashboard feature of their core customer-facing app, creating a better user experience and facilitating easier access to content and features.
- New dashboard preferred by 90% of app users
- Improved user experience and usability (13% increase in SUS test scores)
- Design and development time and resource efficiencies through user research insight
How can we support you?
We’re dedicated to purpose-driven projects that result in a positive, measurable impact on people’s health and wellbeing.
Our clients turn to us for our combination of digital expertise, intimate sector understanding, global perspective and local market knowledge.
Some recent projects have included:
Healthcare and pharma digital customer experience design
HCP website and portal design
UX research with HCPs and patients
Patient engagement platform research and design for rare disease
Enabling engagement by creating effective digital experiences.
People first
Patients and HCPs are more than just ‘users’. Our clinical UX researchers get to know the people and their unmet needs.
Compliant innovation
Safety and compliance is key in health and pharma innovation. We know about regulatory requirements and collaborate to achieve compliance.
Design for growth
We can help ensure digital success. Our insight-driven design and lean workflow means testing and learning quickly, then scaling proven solutions.
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